🍚 JFC’s Gohan no Otomo: 20% OFF Rice’s Best Match

Not all rice performs the same and not every dish suits every grain. 🍚

In Japan, rice is chosen with intention. Texture, viscosity, gloss, and moisture retention all influence how rice carries flavour, absorbs sauce, and supports toppings. The idea behind gohan no otomo (ご飯のお供) is simple: pair the right rice with the right dish so both shine.

Koshihikari (コシヒカリ) from Niigata is glossy, slightly sweet, and beautifully sticky. Its high moisture retention makes it ideal for saucy dishes like gyūdon (牛丼) and curry rice (カレーライス), where the grains soak up flavour while staying tender.

Akita Komachi (あきたこまち) offers a lighter texture and clean finish. It maintains structure even when cooled, making it perfect for bento (弁当) and onigiri (おにぎり). Meanwhile, Hitomebore (ひとめぼれ) delivers balanced stickiness and gentle sweetness, supporting everyday favourites like karaage (唐揚げ) without overpowering them.

For dishes requiring precision, sushi rice (寿司米) provides firm structure and strong binding built to hold shape under seasoning and handling.

Choosing rice isn’t just preference, it changes how a dish tastes, feels, and satisfies.🍚

What are you waiting for? Now’s the time to find your rice’s best match! Enjoy 20% OFF on gohan no otomo favourites.

Sale ends 4/3/2026. While stocks last.